Xinghuacun

Xinghuacun is a town in Fenyang, a county-level city administered by Lüliang in Shanxi, and its name means apricot blossom village. The distillery there, Shanxi Xinghuacun Fenjiu, was founded in 1949 on the foundation of the Jinyu Fenjiu Corporation set up in 1919, and its plant covers more than 4,500 mu, with grain bases in the north-east, Inner Mongolia, Gansu and Hebei. Fenjiu is a qingxiang, or light-aroma, baijiu, and the company is one of the drafters of the national standard for the style. It became a joint-stock company in December 1993 and listed in Shanghai on 6 January 1994, the first listed baijiu company in China. The Fenjiu Museum opened inside the plant in October 1993.