A Snow Season Built Around the Horse

A January 2025 report says Menyuan had held the “Qinghai Cong” Cup horse-racing event for two consecutive years. It describes winter projects around Gangshika that joined snow activities with horse culture, including a horseback ascent experience and services for guiding, passenger transfers and supply transport. The report places these offerings within a broader attempt to develop winter tourism around the snow peak. The horse provides a thread between a public event and the practical work required to move people and equipment in winter. It also reported more than 20,000 hiking-experience visitors and 20,000 ecological-study visitors since the previous June, alongside more than 300,000 general visitors. Those figures show the scale of activity behind the season’s events, while keeping the article anchored to the January 2025 report.

The same report describes a local horse-culture association and a pack team serving mountaineering and skiing events. Residents used riding skills and knowledge of the terrain to carry supplies, while other households sold food and handicrafts near the scenic area. Horse racing, riding experiences and pack work are different activities, presented as parts of a winter visitor economy. The account said the scenic area directly involved more than 160 local herders in baggage transport, logistics and guiding, with average additional income reported at over 8,000 yuan per person. This places horse events alongside a wider seasonal system of work. Race days draw attention to horsemanship; pack teams, guides and transport services support the visitors who arrive for mountain activities.